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It is also possible to search other areas by entering the name of a remote location. The app displays personalised recommendations based on the time of day, displaying breakfast places in the morning, dinner places in the evening etc. Recommendations are personalised based on factors that include a users check in history, their Tastes and their venue ratings and according to their friends reviews. Tips and expertiseeditFoursquare eschews the traditional concept of letting users leave long form reviews, and instead encourages the writing of Tips short messages about a location which let other users know what is good or bad there. Tips are limited to 2. URL to link to an external site with more information, and can include a photo. Tips can be set to expire after a certain amount of time, or on a specific date, which can be useful for leaving Tips about events or promotions at a venue that will end soon. Users have the ability to Like tips left by other users, which makes those tips more prominent. Users can also save tips left by other users onto their own to do list, ensuring that the user is reminded about them when they are nearby, and can follow any other user or brand to increase the prominence of that users tips when they are navigating Foursquare. As a reward for leaving quality tips, a user can also earn expertise in a particular location e. Italian restaurants. Expertise is awarded based on the number and quality of tips a user writes, a tips quality being measured based on the number of views, saves and likes it receives from other users. When a user earns expertise, their tips are made more prominent and a label indicating their expertise is added beneath relevant tips. Tastes let a user personalise their search experience. Foursquare has a defined list of tastes in particular food items, styles of cuisine or environmental aspects, which users may add to their profiles to let the service know what they like. New users are presented with a list of words and phrases describing recognized tastes and they may select the ones that appeal to them. Users can change their tastes at any time, and can add and remove items from their profile. Foursquare uses natural language processing to match a users tastes with the tips at nearby venues that mention them. It is then able to recommend nearby places to the user that match their tastes. Location detectionedit. Foursquare on wearable phone watch. Foursquare 8. 0 uses its own proprietary technology called Pilgrim to detect a users location. Pilgrim is able to guess a users current location by comparing historical check in data previous users tacitly stating I am here with a combination of signals such as a users current GPS signal, cell tower triangulation, cellular signal strength and surrounding wifi signals. In this way Foursquare can know a users location without them needing to check in. Foursquare 8. 0 features a Here tab that lets the user see Tips about their current location. Pilgrim will guess the current location and the user is able to correct the selection if wrong. The tab displays information about the current venue, and includes a Check in button. Tapping the button lets the user check in with Swarm, before returning them to Foursquare. If they do not have the app installed, tapping the button opens a page where they can download it. Foursquare 8. 0 also uses Pilgrim to track a users location in the background. This enables the app to send the user push notifications of things that they might find interesting around their current location. It also uses this ability to learn about the kinds of places a user likes, based on when and how often they visit different venues. It then uses this data to improve a users recommendations, and to gauge the popularity of a venue. RatingseditIn addition to leaving Tips, Foursquare 8. The questions help Foursquare understand how people feel about a place, including such questions as whether or not a user likes it, how trendy it is, its cleanliness, how noisy it is.